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  Section 24 -  Submitting Your Site to the Yahoo! Directory
 
1. Submitting Your Site to the Yahoo! Directory  
     
 

There are many other directories other than (DMOZ) where you could list your website. Some of the directories that offer free and paid inclusion are Yahoo directory, Look smart/Zeal, JoeAnt, Go Guides, and Gimpsy. It would be worthwhile to take into consideration the costs and benefits of including your lucrative websites in Yahoo!

 
     
 

The Yahoo! Directory

 
     
 

You may consider the yahoo directory for potential business referrals, because of its possible importance for PageRank, as another incoming link . It is not necessary that it should be suitable for all websites, but it could be beneficial to some of the website owners for being included in it. You have to consider your own budget when it comes to paid inclusion directories like Yahoo!

 
     
  Why is Directory Inclusion Important?  
     
 

The Google PageRank and the search engine results pages as well are enhanced because they are provided with valuable incoming links and additional traffic that is provided by major directories to your site. Your website could be listed in the directories in a great way by crawling the Google spider in case your website is not listed in the Google search engine. On regular basis the other search engine spiders crawl the major directories too.

Including the Google spider the yahoo directory http://dir.yahoo.com/ is crawled by search engines spiders on a regular basis.

 
     
2.

Submitting Your Site to the Yahoo! Directory - How to Get Your Site in to the Yahoo! Directory

 
     
 

Yahoo! Express

 
     
 

The Express service may be for you if you want or require your products and services to be listed quickly. The main use of Yahoo! Express Directory is to provide fast paid directory entry for business sites. The Express submission site page can be found here: https://ecom.yahoo.com/dir/express/intro/ .

 
     
 

For listing commercially based business sites in the directory the Express Directory inclusion is used.

So that the Yahoo staffers evaluate your site quickly for directory suitability the Express inclusion is being used. Within seven working days the Yahoo promises to check your website. This time frame is compared to their routinely two, month waiting period for free listings. Yahoo! Will place your site on the fast track to a directory listing for a non-refundable annually recurring fee of $299.00 US ($600.00 US for adult sites).

One thing that should be made note of is that the Yahoo! Fee does not guarantee your websites inclusion in the directory and it also does not guarantee that the choice for your site will be used in the directory listing. It does not guarantee to place your site in your choice of category or sub-category. The annual fee only ensures that your site will be examined for suitability within seven working days.

The success or failure of the Express inclusion will be notified to you through e-mail by Yahoo!. Incase of rejection you will be given the reasons for it as an added service. You could reapply if your site is rejected by making the changes given by Yahoo!. The non-refundable fee should be submitted along with your next submission site and the process is the same for the next attempt too. You have to provide your credit card details to Yahoo! Directory. Remember that the directory fee is an annual fee. In order to retain your listing in Yahoo! Directory you should pay the fee every year. It is not a one time payment that will be charged to your credit card. On the one year acceptance automatically your credit card will be charged $299.00US ($600.00 Us for adult sites) for your site to be included in the directory. When you apply remember the annual fee. The annual fee is worth potential results.

 
 
3. Submitting Your Site to the Yahoo! Directory - Some hints for your site to qualify for the Yahoo! Directory  
     
 

For submission of your site you should find out the correct category. The subject matter will be organized by the Yahoo! Directory. Click on the "Suggest a Site"button if you think you have found a suitable category for your website. To complete the form you will be taken online.

You will have to give Yahoo your website name, its URL, and a brief objective description about your site. The third party approach could be used to write about your sites description. You should describe about your site in an objective factual manner. This not the exact time to give a brief description about your website. Your choice of description can be changed by Yahoo!.

Instead of relying on Yahoo! Staff person's wording it would be better for you to give a description on your website and you could take your time. Instead of getting it changed it is easy to provide a good honest description in your own. Another submission and another fee is required for changing your listing or your description.

 
 
Make Sure Your Site Works Properly  
     
 

Be sure that your website will load properly on different browsers. You could test your website by trying it on more than one browser. For example if a site is entirely written in java, it is unlikely to be accepted by all the browsers.

The content of your website should be in English. It is strongly advised that you have a translator if your site is not in English. It is not necessary to ensure inclusion during translation service, but it would certainly help your cause.

It is advisable for you to check your website links as your website links would be checked by the Yahoo! Staff members very quickly. See that all the links work properly. If your site is fully packed of dead links Yahoo! May decide not include your site in the directory. See that you use a reliable server because Yahoo! Expects your site to be up and running around the o'clock.

See that no page is "under construction". The pages under construction will not be included by Yahoo! Directory. Until your site is ready it is advisable for you to delay your application process. Another option is to remove all unfinished pages, if speed of entry is important, for partially completed sites. On a later date it could be added. By doing this you can greet the Yahoo1 staff when they come for a visit.
 
     
4. Submitting Your Site to the Yahoo! Directory - Free submission to the Yahoo! Directory  
     
 

The other similar way to the Express entry to the Yahoo! Directory is free inclusion. However it much slower than the Express entry. The review of all free submission sites is not guaranteed by Yahoo! Your non-commercial site will never get evaluated for inclusion in the directory at all by Yahoo!

Through the free submission process you still submit your non-business site at Yahoo! Directory. One thing should be remembered that no assurance is given for success.
 
     
 

How to Submit a Non-Business Site for Free

 
     
 

Check if your website is already listed or not, you can check if your site already exits by entering your URL or website title into the search box to begin your free submission. You sit back relax once you know that your site has been included in the directory.

If you do not want your site to be a part of the directory, you will have to submit it by hand. For the right match for your website you should search through the available categories, dig deeper into sub-categories. Gradually you will find a suitable location for your website.

The basic information page for free site submissions can be found here: http://docs.yahoo.com/info/suggest/.

The date for your submission and the name of the category chosen by you be written down. If there is any problem with your inclusion the information would be needed. It is a good practice to keep track of records as to when and where your site is being submitted, not only with all directory submission but with Yahoo! Too.

It will be time to submit your website when the right category has been found. Click on the top right hand button seen at the corner of the page which says "Suggest a Site".

You will have to provide a brief description, the complete URL and the website title. An honest and objective description of your site should be given to the paid Express inclusion. Your site would be rejected or changed if Blatantly keyword descriptions are loaded. A site that is reasonable and its description is objective will surely be approved.

 
 
5. Submitting Your Site to the Yahoo! Directory - Enhanced Listings in the Yahoo! Directory
 
     
 

The Yahoo!'s Sponsor Listing program also accepts commercial sites listed in the Yahoo! Directory via the Yahoo1 Express expedited listing service. Only the eligible Business and Economy categories of the directory of the Express listings are given this opportunity. The appropriate application page can be found here: https://ecom.yahoo.com/fast/sponsor?spLMC .

In a special page the websites that become Sponsor Listings appear in their proper directory. Sponsor Listing sites are also highlighted, to stand out, in the regular alphabetical categories.

According to the category the sponsor pricing varies. Some directory categories run a monthly fee as high as $300.00US while some categories charge as low as $30.00US.

The Yahoo! Advertising sales program handles a few categories which are priced even higher.

At a time only one website can be entered into the Sponsor Listing system. Any other site should be submitted separately.

The Yahoo!'s Sponsor Listing program also accepts commercial sites listed in the Yahoo! Directory via the Yahoo1 Express expedited listing service. Only the eligible Business and Economy categories of the directory of the Express listings are given this opportunity. The appropriate application page can be found here: https://ecom.yahoo.com/fast/sponsor?spLMC .

In a special page the websites that become Sponsor Listings appear in their proper directory. Sponsor Listing sites are also highlighted, to stand out, in the regular alphabetical categories.

According to the category the sponsor pricing varies. Some directory categories run a monthly fee as high as $300.00US while some categories charge as low as $30.00US.

The Yahoo! Advertising sales program handles a few categories which are priced even higher.

At a time only one website can be entered into the Sponsor Listing system. Any other site should be submitted separately.

 
 
Wrapping it up
     
 

It would be expensive to submit your website at Yahoo! Directory for business with a low budget. Be sure that the cost of submission is known to your company. Some business can afford the cost submission while a few can not afford the cost it is not necessary all the business be the same.

You can submit your site to the Yahoo! Directory if you think the fees fits your budget and the additional traffic is profitable for you.

 
     

 

 

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